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ARIES (Aries Arise) is a London-based streetwear brand founded in 2012 by designer Sofia Prantera and Fergus Purcell. Sofia previously worked at Prada and Alexander McQueen, while Fergus is a renowned musician and cultural critic. This blend of high fashion and subcultural background is key to understanding Aries.
The brand takes its name from the zodiac sign Aries, symbolizing leadership and independence. The main leitmotif is the "temple," appearing in logos, prints, and architectural details of the collections. This is a metaphor for style as a spiritual practice, and clothing as a form of self-expression.
Among the key items: the TEMPLE T-shirt black with the signature temple print is one of the most recognizable T-shirts in contemporary streetwear. The PERFUME T-shirt and STONED CAT T-shirt are graphic statements of the brand's cultural stance. The TEMPLE LS T-shirt brown and TEMPLE FLUORO LS T-shirt orange are for those who want more coverage. The COLUMN Hoodie and AGED ANCIENT COLUMN Sweatshirt are made from thick, premium cotton. The ACID WASH DENIM CARPENTER Jeans are produced in premium factories in Portugal and Japan. Among the accessories is the TEMPLE EARRING Monostud. The brand's shirts: the DIP DYE POPLIN Shirt and the GRAVEYARD HAWAIIAN Shirt. The WALKING TROUSERS Pants and the CLASSIC WINDCHEATER Pants for a complete look.
The slogan "No Problemo" embodies confidence. Confidence that you know your place in culture. Fast shipping across Ukraine.
