an online concept store with a unique selection of goods, combining a clothing store and lifestyle products from local and international brands.

The store was founded in 2021 by two friends:

  • DMYTRO RUDAKOV

    DMYTRO RUDAKOV

    Technical Expert. Participated in the creation and launch of FinTech, GIS, and Influencer Marketplace projects. Has 6 years of experience working with Ukrainian and international TOP IT companies.

    Veteran of the Armed Forces of Ukraine.

  • ANTON BUSKO

    ANTON BUSKO

    who has many years of experience in international advertising agencies and top fashion retailers in Kyiv. Founder of the first Ukrainian streetwear brand DITCH and the Telegram channel Tony Talks.

NEWBORN K - a place that unites Kyiv's creative class community.